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Media Intern

Internship Responsibilities

Media Works is looking for an intern who is interested in learning about the media planning and buying business from the ground up. Media Works is a highly-respected, fast paced, energetic integrated marketing agency located in Baltimore, MD. We are looking for an organized, detail-oriented student with excellent communication skills, as this position will be interacting with our station reps and clients on a regular basis. This position is unpaid, and is available to receive college credit. The internship position is expected to fulfill a 12 week commitment, for two days a week for a total of 12 hours a week.

Media Works Intern Expectations

An intern’s responsibilities directly mirror those of a Media Buying Assistant. Duties that will be required include but are not limited to:

Pre-Logs: You will be responsible for compiling and checking prelogs for all of our clients.

  • Collecting all prelogs.
  • Comparing prelogs to media buys.
  • Keeping notes of any errors.
  • Entering matched prelog times into spreadsheets that are created each week.
  • Contacting Media Buyer with all errors.

Posting: You will be responsible to post various clients every month.

  • Entering invoices manually into SBMS.
  • Pulling a TV post through our SBMS system.
  • Creating a spreadsheet that compares estimated and actual ratings.
  • Contacting the buyer with points owed.

Tearsheet Analysis: You will be responsible to analyze tearsheets from publications across the country to verify that they are running correctly.

  • Analyzing creative and print quality on tearsheets.

Competitive Tracking: You will be responsible to track competitive information for our clients.

  • Tracking and analyzing newspapers from both Washington DC and Baltimore for competitors.
  • Analyzing web articles to verify how competitors are doing in the marketplace.

Interactive Research: You will be responsible for helping with a variety of research projects.

  • Website/Blog specific research will be required.
  • Analyzing of website traffic based on the research tools we have available.

Skill Set Required

  • Microsoft Office Suite, especially Excel
  • Attention to detail
  • Strong time management skills
  • Ability to communicate both written and verbal

Preferred Areas of Study/Major(s)

Marketing, Mass Communications, Business

Internship Location

Baltimore, MD

Details

Semester: Spring (Feb - May), Summer (Jun - Aug)
Year: 2019
Hours per week: 10-20 hours
Workdays: Flexible
Pay: Yes, 10/hour stipend
Authorization Requirements: U.S. Citizen/U.S. National

Application Requirements

Application Deadline: December 28, 2018
Required Documentation: Resume, Cover Letter
Application Instructions Please send resume and cover letter to mbobb@medialtd.com

Headquarters

1425 Clarkview Rd, Suite 500
Baltimore, Maryland 21209

About Media Works, Ltd.

Media Works is a 27-year strong integrated marketing agency with specialized capabilities in media research, planning and buying. Clients, coast to coast, count on us to make their messages work harder and smarter across all media: broadcast, digital, social, cable, direct response and any other channel that will deliver the right message to the right consumer at the right time. We’ve become one of the Mid-Atlantic region’s largest and most respected media marketing agencies because we believe that every dollar spent should produce results.

Clients breathe easier when they know media works.