SUMMARY/OBJECTIVE:
We are looking for a competent digital marketing coordinator to support and optimize our organization's digital marketing programs. From day one, this individual will contribute to existing marketing programs while assisting in developing new initiatives aligned with company and client goals. The ideal candidate will have prior experience with a wide range of marketing functions, including communications, advertising, branding, digital marketing, and social media.
The duties of the digital marketing coordinator will include tracking campaign progress, developing various digital marketing materials, sourcing images and artwork, collating content, updating online assets, streamlining digital marketing production, and handling general digital marketing activities. Your creative thinking skills and strategies will be an essential part of driving our digital narrative, enhancing our organization's image, improving digital communication with clients, and encouraging business growth through effective campaigns.
Ideal candidates for this role should be creative and innovative, multimedia savvy, well-organized, and must be excellent writers and communicators. Ultimately, the exceptional digital marketing coordinator should grasp the different digital touchpoints, drive highly effective digital campaigns, enhance user experience, and deliver on digital objectives.
ROLES AND RESPONSIBILITIES:
- Supporting marketing initiatives for all social media channels
- Creating and managing mailing lists
- Handling product and service launches
- Creating and editing marketing material for all social media channels
- Researching market trends
- Coordinating marketing events
- Developing and sourcing content for digital platforms
- Optimize SEO
